London Metropolitan University
Branding & Signage design
The logo design and signage for London Metropolitan University aims to capture the essence of the institution's rich heritage, academic excellence, and forward-thinking approach. The design concept embodies the university's commitment to inclusivity, diversity, and innovation.
Logo Design:
The logo features a contemporary, clean, and dynamic design that reflects the university's modern outlook.
The typography used in the logo is bold, confident, and easily legible, conveying a sense of authority and professionalism.
The choice of font complements the modern aesthetic of the design while maintaining a timeless appeal.
Signage:
The signage system for London Metropolitan University is designed to be visually striking, informative, and user-friendly. It incorporates clear wayfinding elements to guide students, faculty, and visitors throughout the campus easily. The typography and colors used in the signage align with the overall brand identity, ensuring consistency and reinforcing brand recognition.
The signage system includes exterior signage, building directories, room signage, and directional signs. It employs a combination of graphics, symbols, and text to provide clear and concise information. The materials used for the signage are durable, weather-resistant, and sustainable, reflecting the university's commitment to environmental responsibility.
Overall, the logo design and signage for London Metropolitan University encapsulate the institution's values, aspirations, and commitment to academic excellence. The design concept successfully blends modern aesthetics with a timeless appeal, creating a visual identity that is distinctive, memorable, and reflective of the university's prestigious status